• Emily Francis

Where Do We Draw The Line With Our Digital Privacy?

What, like you don't want to know what I had for lunch on Thursday?

Job Title: Boyfriend of Instagram. Source: Wix Images

It’s no secret that digital privacy is near impossible, and to be honest...I’m fine with it. I know. I mean, I'm not sure if this acceptance comes from being made to feel a sense of validation every time a complete stranger likes a post from 2016 or if I’m just overly naïve, but I’m okay with the whole world being able to see to the highlight reel of my life. I share what I want to share. TBH, I couldn’t really care less if you want to see what I’m up to or not - although lately, I've been thinking - how much is too much? Is my info safe? Should I be paying more attention to the creepy old dudes in my DMs? Should I take a digital detox or just ditch the socials for good?!

Some people choose not to sign up to social media at all. Some share every waking minute, while others (that’s me!) sit somewhere in the middle. All of these preferences are totally valid – who are we to say what someone should or shouldn’t post? – but how much is too much before we give away our total privacy? I mean, think about it - how many people do you know that don’t even have social media? Most likely, there aren’t many, and it’s even more likely that they’re older. In 2018, the Australian Sensis Yellow Report found that in the 18-28 age bracket, a whopping 99% used social media. In contrast, only 47% over 65 considered themselves regular users. That said, in a 2018 report from the Australian Competition and Consumer Commission (ACCC), 54% of the ‘digital platform users’ surveyed had growing concerns about ‘the privacy of their personal information on digital platforms’.

This didn’t really surprise me.

As the ‘big four’ tech companies (Amazon, Apple, Facebook and Google) have become more and more powerful in recent years, people are questioning how their info is really being used. We've all been there. Like when you're researching the best BBQ as a potential gift for dad online, for the next six weeks you’ll get hundreds of annoying advertisements for BBQ products all across your browser and throughout your social media feeds and you think, man this is so creepy. How do you think this happens?